Across Notting Hill, in group chats, online forums, and scattered lunchtime conversations, a single name kept popping up among teens:
Bloodline Merch.
It wasn't just a brand anymore. It was a thing.
"Hey, have you noticed everyone's wearing that Bloodline stuff lately?" one kid asked, spinning his phone in his palm as he leaned back on a park bench.
"Yeah, I've seen it around. Kind of a lot, actually. Must be some new drop from a streetwear brand or something."
"I heard they got a bunch of local influencers pushing it. Like real ones. From around here."
"That explains the hype. But you know how these things go. Probably another industry plant. Hype now, trash later."
"I thought the same," another kid chimed in, "but their pricing isn't insane. It's not trying to be designer or exclusive. Just… regular prices. Like Nike-tier."
"For real? Lemme check, "
Tap tap tap.
"Yo, you're right. Prices aren't bad… but it's all sold out. Damn."
